Houston, Texas – Italian luxury fashion is making a major move to the Lone Star State. The Bologna-based womenswear brand Elisabetta Franchi announced yesterday that it will open its first-ever Texas boutique at the prestigious Galleria in Houston.
Known for its uniquely elegant, sophisticated, and often ultra-feminine ready-to-wear collections, the opening marks a significant step in the brand’s North American expansion. While the Italian label—founded by its namesake designer in 1998—recently established its first U.S. presence in Miami, Florida, the Houston location will be a key hub for reaching the expanding luxury market in the Southwest.
The new Galleria boutique will showcase the brand’s signature aesthetic, which is renowned for impeccable tailoring, luxurious fabrics, and bold yet refined designs. The move is expected to attract Houston’s discerning clientele eager for the ‘Made in Italy’ stamp of excellence that defines Elisabetta Franchi’s commitment to quality craftsmanship and modern sophistication. Details regarding the exact opening date and store size are anticipated in the coming weeks.
Italian Elegance Lands in Texas: Elisabetta Franchi Sets Up Shop at Houston’s Galleria
